Gura Gear is now TAMRAC.
One Vision. One Focus. One Purpose.

Gura Gear is now Tamrac

At Gura Gear, we've always had one vision: To carry your photography dreams to the ends of the Earth. Gura Gear developed a bit of a reputation for camera bags that are durable, beautiful, functional and capable of traveling to the ends of the Earth. We are not interested in resting on our reputation.

To grow and spread our ideas to a wider audience, we bought Tamrac. A brand with a nearly 40 year heritage and a global network. Now, we've taken the best of Gura Gear, injected it into the all new TAMRAC.
Introducing the new Tamrac G-ELITE series. Built on gura Gear's DNA, the all new G32 and G26 introduce tougher, lighter fabrics and new features - like that laptop sleeve you all have been clamoring for - and kept all the things you love like feather light bags that protect your equipment from the overhead compartment
all the way to the Land Rover.
Gura Gear becomes TAMRAC G-ELITE

Gura Gear lives on as Tamrac G-ELITE.
The Apex of volume efficient, lightweight Camera Carrying.

Gura Gear Lives on as Tamrac G-Elite

Premium Quality

Premium Quality

Combining the lightest, most protective foams and some of the strongest materials on the planet - like Dyneema® - with top notch construction, G-Elite bags are as high grade as it gets.

Premium Experience

Premium Experience

Gura Gear bags were born on the African plains and raised in polar extremes. G-Elite bags build on this DNA with even more features, material advancements, and a Lifetime Guarantee.

Where is Gura Gear going? The same place it has always gone.
To the ends of the Earth.